nat sharp
How to conduct a year-end review of your marketing
Uncovering the true performance of your marketing This is the right time to do a mop-up of your marketing and undertake some general...
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nat sharp
- Nov 2
- 4 min
5 marketing predictions this holiday season
How prepared are small businesses this winter? For many UK businesses, 2021 is a make-or-break year. Although we've seen positive signs...
nat sharp
- Oct 8
- 4 min
8 Christmas marketing ideas
How to optimise your marketing over the festive season As a small independent business, we can but hope that we'll be able to resume all...
nat sharp
- Oct 4
- 3 min
5 marketing mistakes of a start up
Mistakes to avoid as a start up business Marketing is difficult to tackle when you're launching a business. There are countless...
Leigh-Ann Hewer
- Sep 28
- 3 min
5 things to avoid in your communication
Common pitfalls in corporate communications Running a small business can often mean wearing multiple hats. This means you're under...
nat sharp
- Sep 16
- 4 min
How to define your target audience
Do you know your target audience? Spending time gathering data on your business and doing market research with customers and prospects is...
nat sharp
- Jul 13
- 3 min
How to get maximum value from market research
A client case study : Inno Construction The challenge Having seen customer demand change dramatically during the first lockdown, we...
nat sharp
- Jun 25
- 7 min
10 ways to promote your business this summer
How to ensure your small business boosts sales this summer: the year of the staycation With so much uncertainty and continual change with...
nat sharp
- Jun 21
- 6 min
7 reasons to use direct mail
The benefits of using direct mail in your marketing We’ve always been a big direct mail (DM) advocate and get excited about planning a...
nat sharp
- May 20
- 3 min
5 reasons to enter your business into awards
What are the benefits of winning awards as a small business? Have you considered entering your business into an award? If not, then why...
nat sharp
- May 14
- 7 min
Why small businesses should do market research
Essential tips to get your business started with market research We can’t deny how the pandemic has had a huge impact on our behaviours,...
nat sharp
- May 6
- 5 min
How to create a SWOT Analysis for your business
What is a SWOT Analysis? We're big fans of a SWOT Analysis at Sharp Thinking. It is a default part of our marketing methodology when...
nat sharp
- May 5
- 4 min
What is a competitor audit?
How well do you know your market? It’s quite understandable many business owners, especially small ones, spend all their time focused on...
nat sharp
- May 3
- 2 min
5 ways to promote your business over the summer
How to keep your business on track A simple seasonal makeover is an effective way to keep your customers engaged throughout the year. ...
nat sharp
- Apr 1
- 3 min
Why infographics could be your best content investment
The effectiveness of infographics in marketing As content marketing continues to be a staple ingredient in any business marketing recipe,...
nat sharp
- Jan 2
- 5 min
Essential marketing activities during COVID-19
A checklist to keep your marketing on track during the pandemic Most of us never thought we would be starting the new year with a...
nat sharp
- Dec 29, 2020
- 4 min
Time saving apps for small businesses
10 of the best apps to help with marketing your small business and save you time There are so many apps available to make planning and...
nat sharp
- Dec 15, 2020
- 1 min
Marketing trends for small business owners to act upon for 2021
Get your business in shape for 2021 What an extraordinary year it has been and who could have predicted the major events of this year. ...
nat sharp
- Dec 2, 2020
- 2 min
5 reasons to develop a customer charter for your small business
Why developing a customer charter can instil purpose in your staff and convert more business For any business small or large, putting...
nat sharp
- Dec 1, 2020
- 4 min
When should you outsource your marketing?
Which step to take with your marketing - inhouse or to outsource? When small businesses reach a certain size, they think about the...