nat sharpFeb 43 min5 tips to refresh your websiteWhy is it important to update your website? It is so important to update your website. Research indicates that 57% of online users won't recommend a business...
nat sharpJan 216 minGDPR and marketing - what does it mean for a small business?It has been a while since the General Data Protection Regulation (GDPR) was the talk of the town. But it is here to stay, and many businesses still find it ...
nat sharpDec 20, 20196 min7 mega marketing trends of the decadeWe have seen unprecedented changes in marketing over the last 10 years. As the Harvard Business Review commented back in 2014 “With the possible exception of...
nat sharpNov 25, 20193 minHow to get more customer reviewsHow to ask your customers for reviews I think we would all agree that customer reviews are important. But trying to get customer reviews is harder than it se...
nat sharpNov 4, 20194 minChristmas marketing ideas5 ways to light up your business this Christmas Even if you operate in business to business, don't think you can't leverage the busiest period on the retail ...
nat sharpAug 11, 20194 minWhat is a marketing consultant?What is the job role of a freelance marketing consultant? A marketing consultant is a freelance or outsourced resource you can use for your business as and w...
nat sharpJun 22, 20196 minSales and marketing glossaryDemystifying sales and marketing jargon Like marketing, there are a lot of specific terms used in sales. I’ve tried to capture some of the main terms I feel ...
nat sharpMay 9, 20193 min5 reasons to enter your business into awardsWhat are the benefits of winning awards as a small business? Have you considered entering your business into an award? If not, then why not? As the phrase go...
nat sharpApr 23, 20195 min7 reasons to use direct mailThe 7 wonders of direct mail I’ve always been a big direct mail (DM) advocate and get unusually excited about planning a new direct mail campaign. DM can be...
nat sharpMar 19, 20192 minHow to grow your startup business5 marketing tips for entrepreneurs I'm delighted to be featured in My Entrepreneur Magazine giving my top five tips on how to win over today's modern custome...
nat sharpFeb 28, 20194 minWhat is a brand partnership?Katherine, Founder of KT Partnerships launched her business over five years ago. She is a partnerships consultant working with the likes of Butlin's, Chester...
nat sharpFeb 11, 20195 min10 tips to survive your first year in businessTips to help your startup business I've just celebrated my first year in business so thought I would put pen to paper and share my learnings over the last 12...
nat sharpJan 10, 20195 min7 small business planning tips for the new decadeHow to hatch a plan for your business It is never too late to hatch a plan for the year ahead, after all it is a new decade, so the perfect motivation. We a...
nat sharpDec 2, 20184 min10 Christmas marketing ideas 10 Christmas marketing ideas to give your business a sparkle Christmas will soon be around the corner. The countdown has begun. Start planning now to make t...
nat sharpNov 17, 20182 minWhat is copywriting?The craft of copywriting In my guest showcase this week, I talk to Nicola Withers, owner of Nicola Withers Editorial Services. Nicola launched her copywritin...
nat sharpOct 23, 20184 minHow do marketing and PR work together?This month, I talk to Jessica Morgan Founder of 3-year-old PR agency, Carnsight Communications. She talks about the difference between marketing and PR and h...
nat sharpSep 27, 20184 minWhen should you outsource your marketing?Which step to take with your marketing - inhouse or to outsource? When small businesses reach a certain size, they think about the structure of the business ...
nat sharpJul 25, 20183 minTop tips for marketing an event5 steps to promoting your event You’ve booked the venue, finalised the programme, organised the branding and your stand. Next on your checklist is to begin t...
nat sharpJul 10, 20182 min5 ideas to promote your small business5 ways to get your business on track A simple seasonal makeover is an effective way to keep your customers engaged throughout the year . And, it doesn't nee...
nat sharpJun 19, 20183 minHow to prepare a marketing budget for your small businessPreparing and owning a marketing budget is essential for small businesses. I know for many small businesses, it sometimes feels easier to set aside a pot of ...
